Helichrysum

Helichrysum (strawflower) bears papery, jewel-bright blooms that feel dry on the plant and hold their colour for months — the classic everlasting for drying and cutting.
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Helichrysum seeds — the everlasting strawflower

Helichrysum, the strawflower, produces papery, jewel-bright blooms that feel dry to the touch even on the plant — reds, golds, pinks and whites that hold their colour for months once cut. It is the classic everlasting within our dried flower seed range, also offered as Helichrysum bracteatum. New to flowers? Our flower growing guide gets you started.

No other flower dries quite so easily or so brightly — the calendar shows when to sow.

The classic for drying

Cut just as the buds open and hang them upside down, and helichrysum keeps its colour all winter — the cornerstone of any dried-flower patch, and a fine fresh cut flower too. For more on its botany, see Helichrysum bracteatum or the wider strawflower range.

Growing helichrysum from seed

Sow under cover in spring, barely covering the seed, and keep it warm to germinate. Plant out after the last frost into full sun and free-draining soil, where these tough plants flower for months — picking regularly for drying only encourages more buds.

Planning an everlasting harvest? Here's where to look next.

Popular flower categories: Helichrysum bracteatum · Strawflower · Dried Flowers · Cut Flowers · All Flower Seeds

At SeedsChoice, every order ships from Meppel, NL with fast, tracked EU delivery.

Why is helichrysum called the everlasting flower?
Its papery petals feel dry even on the plant and keep their shape and colour for months once cut and dried. When do I cut helichrysum for drying?
Cut as the buds are just opening, then hang them upside down in a dry, airy spot to preserve the colour. When should I sow helichrysum seeds?
Sow under cover in spring and plant out after the last frost. See our flower sowing calendar for timing. Where does helichrysum grow best?
In full sun with free-draining soil, where these tough plants flower freely all summer.